April 19, 2023

ASUS Wins Big at the 2023 iF Design Award, Cements Position in Top 10 Companies in Asia ASUS wins 26 iF Design Awards for 2023 across multiple categories, showcasing design spirit and innovation

ASUS seeks global expansion opportunities and its smart healthcare solutions continue to impress in the ASEAN region

KEY POINTS

• Wide recognition: ASUS wins 26 awards at the 2023 iF Design Awards, showcasing the brand's continued excellence in design and innovation

• Multiple categories: ASUS is recognized across various product categories, including products, packaging, communication, user experience and more

• Asia’s bests: This year, ASUS secures its position in the top 10 companies in Asia, a testament to the brand's unwavering commitment to design

TAIPEI, Taiwan, April 19, 2023 — ASUS today announced that it has been recognized for its design excellence, winning 26 iF Design Awards for 2023. These awards span multiple categories including Product, Packaging, Communication, Professional Concept, User Interface, User Experience and Telecommunication, showing the ASUS commitment to make every part of the process an experience. These awards span a large part of the company’s portfolio including, gaming, consumer, commercial, healthcare, mobile phone and networking solutions. This achievement showcases ASUS's design spirit and innovation, as well as its commitment to creating incredible experiences for its customers.

"We are thrilled to be recognized again by the iF Design Awards for our design excellence," said ASUS Chief Design Officer, Mitch Yang. "This achievement highlights the incredible teamwork of our cross functional teams and their unwavering commitment to design spirit and innovation. Winning in so many categories is a remarkable achievement, and we are proud to continue leading the way in design and innovation."

This success in the iF Design Awards demonstrates the ASUS position as a design leader in the industry and its commitment to the Design Thinking methodology, putting users at the center of every decision the company does. The continued success of ASUS over the years in the iF Design Awards and other major design awards is a testament to its unwavering commitment to design excellence and innovation.

In addition to the iF Design Awards, ASUS has also been included this year again in the top 10 of the iF Ranking: Best Companies in Asia, classifying companies that have earned the greatest number of awards over the years. This recognition is a testament to the hard work and dedication of the ASUS team and its commitment to delivering incredible experiences for its customers with excellence in designs.

The iF International Forum Design organizes the iF Design Awards each year, renowned worldwide and recognized as a seal of quality for products that excel in design quality, degree of innovation, functionality, ergonomics, and more. The awards saw intense competition this year, with almost 11,000 entries from 56 countries judged by an international panel of independent experts.